samuel_hadsall

Hello I'm
Samuel Hadsall,

I'm a Web DeveloperWordPress Engineer

I build things for the web.

Senior WordPress Engineer with 10+ years of experience owning backend architecture, hosting infrastructure, and performance for large-scale WordPress platforms. Deep expertise in custom plugin development, server management, DNS and SSL configuration, zero-downtime migrations, and API integrations. Proven ability to operate independently, troubleshoot complex production issues, and deliver secure, high-performance systems that scale.

What I Do

Building reliable WordPress platforms and modern front-ends

Backend architecture, custom plugins, performance, and JavaScript-powered UI—focused on maintainable code and production stability.

Web Development

Full-site builds and enhancements with clean HTML/CSS and modern JavaScript—shipping responsive, accessible UI that's easy to extend.

WordPress Engineering

Custom OOP plugins, REST endpoints, WP-CLI tooling, and data modeling—plus performance, migrations, and security hardening for production environments.

JavaScript Developer

Interactive front-ends with React/Vue and API-driven components—turning CMS content into fast, polished experiences.

UX-Focused Front-End

UI implementation with attention to usability, motion, and performance—bridging design intent with real-world, maintainable code.

About Me

Modern Front-End & Web Engineering

Modern Front-End & Web Engineering

I'm a senior web and WordPress engineer with over a decade of experience building, maintaining, and scaling production websites and applications. My work focuses on custom WordPress development, backend architecture, performance optimization, and JavaScript-driven front-end experiences.

I've worked across agency, in-house, and freelance environments, supporting everything from marketing sites to complex, data-driven platforms. I'm especially comfortable owning systems end-to-end — from database structure and APIs to front-end behavior and deployment.

Today, I work at SteadyRain, a St. Louis–based digital agency, where I help teams ship reliable, maintainable solutions for mid- to large-scale clients. I value clean code, clear communication, and building things that are designed to last.

Outside of work, I enjoy experimenting with new technologies, side projects, and hands-on creative work.

Production-Focused Development
Custom WordPress Architecture
Performance & Scalability
Clear, Maintainable Code
Web DeveloperWordPress EngineeringWeb DeveloperWordPress Engineering
Web DeveloperWordPress EngineeringWeb DeveloperWordPress Engineering

Writing & Experiments

What I’m Building, Breaking, and Learning

Building FamCart: When the Hard Part Isn’t the App (It’s the Groceries)

It started the way these things always start. My family kept fumbling the same problem every week: everyone wanted different snacks, drinks, lunches, and dinners, but we…
AuthorSamuel HadsallSamuel Hadsall
August 29

Building a Dynamic Pricing Estimator in WordPress (When “Simple” Isn’t Simple)

I recently wrapped up a project that, on paper, sounded pretty straightforward: Build a service estimator that collects inputs and calculates pricing. Cool. Done that…
AuthorSamuel HadsallSamuel Hadsall
April 15

Automating Lighthouse Audits with Python (and Why I Built This Tool)

If you’ve ever run Lighthouse audits manually, you already know the pain points: Clicking through pages one by one Running audits multiple times to smooth out variance…
AuthorSamuel HadsallSamuel Hadsall
February 8

Building a Custom Nested Widget in Elementor (Step-by-Step)

A practical guide to creating a parent “container” widget that can hold draggable child items directly inside the Elementor editor—without relying on Elementor Pro. What…
AuthorSamuel HadsallSamuel Hadsall
January 24

Let's Work Together

Have a project, role, or idea you'sd like to discuss?

E-mail
me@samuelhadsall.com
Phone
309 331 4509
Location
Saint Louis, MO
Thank you! Your Message has been sent.
Something went wrong, Please try again!
Back to top